Seinfeld/Microsoft Ad campaign starts
September 5th, 2008, 12:31 pm · 1 Comment · posted by electrikALIEN
So some of the large talk in the tech industry lately is Microsoft contracting none other than comedian Jerry Seinfeld for a whole new ad campaign for Windows Vista. Many have been scratching heads trying to figure out how this would work. Well now the first commercial of the campaign is out.
Watch it and let’s hear your opinion.
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My opinion: It’s no secret that I personally don’t like to use Windows, but I do like Microsoft. While I was excited to see this ad campaign take off the ground, I have to admit after seeing the first commercial, I feel its completely useless. It’s not an advertisement for Windows, it’s a feel good peice about showing Bill Gates as an average guy. An like all average guys he has conversations with Superstar actors who help him pick out a pair of shoes. Does Bill Gates being an average guy even matter?
The overall message I derive from the last 15 seconds is Windows is moist and chewy and the future is delicious.
Now I’m just hungry.
Via Wired.com.
September 18th, 2008 at 11:19 am
Hi Greg,
I’m glad you posted something about these ads. I agree that it’s hard to figure out what their purpose is - especially the ones where Bill and Jerry are living with the “average” family. But then I realized that the fact that we are discussing them proves that the real purpose is to get people talking about Microsoft. In that regard, they’ve succeeded.
Keep up the good work! I enjoy reading your blog.